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Issue: More Trash from Mad #4
Publication Date: January 1961
 
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Title:
Variant: U.S. Cover Price
Rating:
Publisher: FlagEC
Brand: object(PgSql\Result)#3 (0) { }
Indicia Publisher: E.C. Publications Inc.
On Sale Date: (not set)
Volume: none
Pages: 92
ISBN: none
UPC/EAN: none
Price: $0.50 USD
Indicia Frequency: none
Content Items: 34 (29 stories, 1 cover)
Editor(s): Albert B. Feldstein; Jerry De Fuccio (editorial assistant); Nick Meglin (editorial assistant)
Disclose Notes:  
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Disclose Format
Publication Type: Comic Book
Color: black-and-white interior; color covers
Dimensions: 10.75 in. x 8.25 in.
Paper Stock: newsprint interior; glossy covers
Binding: squarebound stapled with covers glued
Publishing Format: was ongoing series
Format Notes:  
Disclose Reprinted In0
There is currently no data for this Issue being reprinted anywhere.
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There is currently no data for this Issue being reprinted from anywhere.
Disclose Images1
Cover, Front
Original Artwork
Digital Edition
Adult Image
Title Page
Indicia on this Page
 
 
Assets0
 
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[untitled]

Illustration  on  Cover, Front
Credits
Kelly Freas (painted, signed)
Kelly Freas (painted, signed)
Kelly Freas (painted, signed)
typeset
Subject Matter
humorous
Alfred E. Neuman
Reprinting
 
Miscellaneous
1
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Here's Your Special Bonus

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
?
Lester Krauss (photograph)
Lester Krauss (photograph)
typeset
Reprinting
 
Miscellaneous
1
Points to inset copy of 'Sing Along with Mad.'
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[untitled]

Table of Contents  on  Interior Page(s)
Credits
?
?
typeset
Subject Matter
Departments
Reprinting
 
Miscellaneous
1
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New Movie Monsters From Madison Avenue

Story  on  Interior Page(s)
Credits
E. Nelson Bridwell
Wallace Wood (signed)
Wallace Wood (signed)
typeset
Subject Matter
humorous
It Came From Outta The Ad Space Dept.
Ideas for horror movies based on current advertising campaigns.
Reprinting
 
Miscellaneous
3
Campaigns lampooned are Charles Atlas's bodybuilding, Armstrong tires, Stripe toothpaste, the Living Bra, Simmons mattresses, Green Giant vegetables, and an uncertain whiskey.
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The Chiropractor

Story  on  Interior Page(s)
Credits
Don Martin (signed)
Don Martin (signed)
Don Martin (signed)
typeset
Subject Matter
humorous
Don Martin Dept.
A chiropractor loosens up his patient a little too much.
Reprinting
 
Miscellaneous
1
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America's Dream Car

Story  on  Interior Page(s)
Credits
Sy Reit
Bob Clarke
Bob Clarke
typeset
Subject Matter
humorous
Motorvational Research Dept.
A list of consumer complaints about modern car design and a suggestion of a design that addresses them...the Model T.
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Miscellaneous
3
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The Rifle, Man!

Story  on  Interior Page(s)
Credits
Nick Megliola
Mort Drucker (signed)
Mort Drucker (signed)
typeset
Subject Matter
humorous
Breech of Premise Dept.
Lucas; Lucas's son; Annie Oakley
After a typical day of killin' folk, Lucas's wife comes to town and kills him because his TV show ratings were higher than hers.
Reprinting
 
Miscellaneous
4
Parody of the TV show "The Rifleman."
Writer credit from "Totally MAD" CD collection.
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The Great Hotel Fire

Story  on  Interior Page(s)
Credits
Don Martin (signed)
Don Martin (signed)
Don Martin (signed)
Subject Matter
humorous
Don Martin Dept.
Some completely inept firemen manage not save a single person jumping from a building on fire.
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Miscellaneous
1
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Madison Avenue Turns To History And Literature

Story  on  Interior Page(s)
Credits
Larry Siegel
Bob Clarke (signed)
Bob Clarke (signed)
typeset
Subject Matter
humorous
Pros For The Cons Dept.
Parodies of various magazine ads using history or literature as motifs.
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Miscellaneous
4
Products used are Bufferin pain reliever, Miss Clairol hair color, Colgate toothpaste, and Winston cigarettes.
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Distinctive Picket Lines

Story  on  Interior Page(s)
Credits
Frank Jacobs
George Woodbridge (signed)
George Woodbridge (signed)
typeset
Subject Matter
humorous
Workers Of The World, Rewrite! Dept.
Alfred E. Neuman
Specialized picket signs for various professions.
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Miscellaneous
3
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Movie Land

Story  on  Interior Page(s)
Credits
Larry Siegel
Joe Orlando
Joe Orlando
typeset
Subject Matter
humorous
Stars And Tripe Forever Dept.
Sal Mineo; Elsa (Baklor ?); Arnold Stang; Louella Parsnips; Biff Bopp; Kim Storch; Edd "Kookie" Byrnes; Winston Churchill; Lance Boyle; Phoebe Bebe; Gary Crosby; Fabian; Tony Curtis; Rock Cowznofski; Cary Grant; The Three Stooges
Parody of typical Hollywood star gossip magazines.
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Miscellaneous
5
Rock Cowznofski is drawn to resemble Alfred E. Neuman as Clark Gable.
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A Best Seller Hits The Commercial Trail

Text Story  on  Interior Page(s)
Credits
Sy Reit
Wally Wood (signed)
Wally Wood (signed)
typeset
Subject Matter
humorous
Anything For A Buck Dept.
Brigette Bardot; Steve Canyon
A rather prescient look at the future of merchandising for a successful novel, using "Doctor Zhivago" as an example.
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Miscellaneous
4
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Scenes We'd Like To See: The Race Through The Jungle

Story  on  Interior Page(s)
Credits
?
Mort Drucker
Mort Drucker
Subject Matter
humorous
Hollywood Dept.
A Tarzan-like man races through the jungle, swinging on vines, to an unusual destination.
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Miscellaneous
1
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Barber Shop

Story  on  Interior Page(s)
Credits
Dave Berg (signed)
Dave Berg (signed)
Dave Berg (signed)
typeset
Subject Matter
humorous
Berg's Eye View Dept.
Special chairs at the barber shop so men can enjoy a fantasy while having their hair cut.
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Miscellaneous
3
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The Truth About "Before" And "After" Ads

Story  on  Interior Page(s)
Credits
Sy Reit
Wallace Wood (signed)
Wallace Wood (signed)
typeset
Subject Matter
humorous
Double-Cross Exposure Dept.
Sal Mineo; Ricky Nelson
The real "after" photos showing unexpected side effects of various products.
Reprinting
 
Miscellaneous
4
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I.B.M. Cards

Text Story  on  Interior Page(s)
Credits
Frank Jacobs
Joe Orlando
Joe Orlando
typeset
Subject Matter
humorous
Punch And Booty Dept.
Melvin Blecch; Selma Blecch; Nikita Khrushchev; Jack Benny; Fidel Castro; Alfred E. Neuman
Interpreting the punches on computer billing cards.
Reprinting
 
Miscellaneous
4
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The Nearsighted Man And The Telephone

Story  on  Interior Page(s)
Credits
Don Martin (signed)
Don Martin (signed)
Don Martin (signed)
typeset
Subject Matter
humorous
Don Martin Dept.
A man mistakes another man for a pay phone, and another man retrieves the dime from the "phone" man's mouth.
Reprinting
 
Miscellaneous
2
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MAD's Up-To-Date Version of The Night Before Christmas

Text Story  on  Interior Page(s)
Credits
Paul Laikin (translation); Clement Clarke Moore (original)
Wallace Wood (signed)
Wallace Wood (signed)
typeset
Subject Matter
humorous
A Cool Yule Dept.
Santa Claus
A hip rendition of the classic poem, with illustration showing Santa and the reindeer wearing shades, goatees and berets.
Reprinting
 
Miscellaneous
4
The text of the original poem is also printed.
Writer credit from "Totally MAD" CD collection.
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Changing History For Commercial TV

Story  on  Interior Page(s)
Credits
Larry Siegel
Joe Orlando
Joe Orlando
typeset
Subject Matter
humorous
Pull The Plug Dept.
President Abraham Oldsmobile; Ralph Waldo Motorola; J. Edgar Electrolux; Nicolaus Copernicus; Mrs. Copernicus; Lizzie Sealtest; General George Custer; Sir Kleenex; Mr. Jamison; Benjamin Franklin; John Allstate; Wild Bill Hickock
How TV shows would corrupt history if sponsors carefully changed the names of people and places to expunge any hint of their competitors.
Reprinting
 
Miscellaneous
4
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In A Greasy Spoon Diner

Story  on  Interior Page(s)
Credits
Don Martin (signed)
Don Martin (signed)
Don Martin (signed)
typeset
Subject Matter
humorous
Don Martin Dept.
The cook provides an unappetizing condiment.
Reprinting
 
Miscellaneous
1
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Doctors' Progress

Story  on  Interior Page(s)
Credits
Al Jaffee
George Woodbridge (signed)
Joe Orlando (signed); Bob Clarke (signed); Wallace Wood; Kelly Freas (signed); Mort Drucker (signed); Dave Berg (signed); Don Martin; George Woodbridge (signed)
typeset
Subject Matter
humorous
Thar's Gold In Them Thar Ills Dept.
Comparisons between seeing your local doctor in the second half of the 1800s and today.
Reprinting
 
Miscellaneous
2
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Blue Confessions

Text Story  on  Interior Page(s)
Credits
Paul Laikin
Wallace Wood
Wallace Wood
typeset
Subject Matter
humorous
Bleating Hearts Dept.
Parody of True Confessions type of magazine, showing how the stories are not as spectacular as the misleading headlines.
Reprinting
 
Miscellaneous
3
Writer credit from "Totally MAD" CD collection.
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Honest Ads

Story  on  Interior Page(s)
Credits
Tom Koch
Bob Clarke (signed)
Bob Clarke (signed)
typeset
Subject Matter
humorous
The Truth Blurts Dept.
Sammy Getzoff
A look at how advertisements might be if they told the truth.
Reprinting
 
Miscellaneous
4
Writer credit from "Totally MAD" CD collection.
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Grandstand Football

Story  on  Interior Page(s)
Credits
Frank Jacobs
George Woodbridge (signed)
George Woodbridge (signed)
typeset
Subject Matter
humorous
Way Off-Side Dept.
Monroe Fernfeather; Delbert (Biff) Smeed; Spencer (Go-Go) McNulty; Beauregard Finster; Ardsley Waxwing; Barney (Rah-Rah) Windlass; Kyle Esterhazy; Barclay Brisk; Jasper C. Van Flick
Discussion of the actions of the spectators in the stands during a football game, as if they are playing a game. Rules, player positions, and some of the great players are highlighted.
Reprinting
 
Miscellaneous
3
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Vic Tinny Gyms

Story  on  Interior Page(s)
Credits
Al Jaffee
Wally Wood (signed)
Wally Wood (signed)
typeset
Subject Matter
humorous
Big Build-Up Dept.
Vic Tinny; Popeye
Discusses the methods and success of the new style of commercial gym. Parody of Vic Tanny Gyms.
Reprinting
 
Miscellaneous
5
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Garbage

Story  on  Interior Page(s)
Credits
Frank Jacobs
Bob Clarke (signed)
Bob Clarke (signed)
typeset
Subject Matter
humorous
A Heap 'O Livin' Dept.
A collection of peoples' garbage arranged so that the right-hand page shows the results of the lifestyle lived on the left-hand page.
Reprinting
 
Miscellaneous
2
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America Is Getting Soft

Story  on  Interior Page(s)
Credits
Dave Berg
Dave Berg
Dave Berg
typeset
Subject Matter
humorous
Berg's Eye View Dept.
Dave develops the thesis that as the US becomes fatter and lazier, and ends up driving everywhere instead of walking, we'll become pushovers for the lean hungry barbarians, just as ancient Rome did. Only our invaders will be from the east (oriental).
Reprinting
 
Miscellaneous
4
Uses small in-house personal scooters to ride, foreshadowing the Segway.
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The MAD Madison Avenue Primer

Text Story  on  Interior Page(s)
Credits
Larry Siegel
Wallace Wood (signed)
Wallace Wood (signed)
typeset
Subject Matter
humorous
Hard Spell Dept.
An attempt to make the world of advertising understandable by seven-year olds.
Reprinting
 
Miscellaneous
3
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How Publicity Works

Story  on  Interior Page(s)
Credits
Frank Jacobs
Bob Clarke (credited); Joe Orlando (actual)
Bob Clarke (credited); Joe Orlando (actual)
typeset
Subject Matter
humorous
Bilking It Dry Dept.
Senator Ardsley Stonehenge
Phoney newspaper clippings showing how a good publicity man can get mountains of press from a molehill of an event.
Reprinting
 
Miscellaneous
3
Art credit in issue is wrong, as this is clearly Joe Orlando's work, matching that of the "MAD Bubble Gum Cards".
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How I Turned $6.85 Into A Zillion

Text Story  on  Interior Page(s)
Credits
Al Jaffee [as William Nickelnurser]
? (photo)
? (photo)
typeset
Subject Matter
humorous
One For The Bucks Dept.
William Nickelnurser
Parody of ad for real estate "get rich" books.
Reprinting
 
Miscellaneous
1
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The U.S. Army Chicken Officer's Field Manual

Text Article  on  Interior Page(s)
Credits
Larry Siegel
Bob Clarke (signed)
Bob Clarke (signed)
typeset
Subject Matter
humorous
The Man In Command Dept.
A phoney instruction book for army officers, showing how they are trained in all the things that annoy enlisted men.
Reprinting
 
Miscellaneous
5
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The New Chair

Story  on  Interior Page(s)
Credits
Don Martin (signed)
Don Martin (signed)
Don Martin (signed)
typeset
Subject Matter
humorous
Don Martin Dept.
A nervous, shaky man gets a new vibrating chair.
Reprinting
 
Miscellaneous
1
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What? You Say I'm Not Covered?

Story  on  Interior Page(s)
Credits
Al Jaffee
Lester Krauss (photo)
Lester Krauss (photo)
typeset
Subject Matter
humorous
Safe Form Mutual
Parody of ad for State Farm Mutual Insurance.
Reprinting
 
Miscellaneous
1
Writer credit from "Totally MAD" CD collection.
On inside back cover.
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Whenever You Go

Illustration  on  Interior Page(s)
Credits
?
Kelly Freas (signed)
Kelly Freas (signed)
Kelly Freas (signed)
typeset
Subject Matter
humorous
Parody of Arrow Shirt print ads; A Cuban loyalist about to be executed smiles because he looks so good in his Arrow dress shirt.
Reprinting
 
Miscellaneous
1
Back cover.

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